Tim Richardson

Melbourne, Australia

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The importance of personal SEO skills

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Just spent a few too many minutes trying to find an email sent by a colleague months ago, which he couldn't recall. My Windows desktop is indexed by Google Desktop, but we had a very hard time finding the email. It had two graphic attachments and only a two word subject, with no text in the body. Hard for search engines to do much with that. We are an online company with world-class expertise in making sure our content is indexed by google for good search results.

Conclusion: Use good subject lines in email and use in as many keywords as you can. Do unstructured tagging in email.

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